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Behind the Scenes of our 14-Hour Shoot with Rhea Chakraborty, Akriti Negi, Ahsaas Channa, Kia Sharma, Funcho & Barkha Singh for OPPO Reno 13.

  • Writer: Ayan Ganguli
    Ayan Ganguli
  • Apr 5
  • 3 min read

When OPPO rolled out its latest showstopper, the Reno 13, they needed content that was sharp, stylish, and scroll-stopping. That’s when Udanchooo Productions stepped in—with a plan, a powerhouse crew, and a clock ticking loud. The mission? Shoot six mega influencer videos in 14 hours and deliver the final content within 48 hours of the first slate.

Challenge accepted. And completed.


OPPO India's Instagram Page
OPPO India's Instagram Page


The Vision

The campaign focused on highlighting the OPPO Reno 13 as not just a smartphone—but a stylish lifestyle companion. With next-gen camera capabilities and sleek aesthetics, the phone deserved a campaign that matched its vibe. The idea? Let six top digital creators show what it means to #LiveTheRenoLife.

Meet the Stars

In a single, high-energy day, we shot custom films with:

  • Rhea Chakraborty – Poised and magnetic, Rhea brought effortless elegance and a modern persona to the frame. Her segment oozed class and confidence, just like the Reno 13.

    Rhea Chakraborty OPPO RENO 13 Holi Campaign.
    Rhea Chakraborty OPPO RENO 13 Holi Campaign.
  • Ahsaas Channa – Dynamic and quick-witted, Ahsaas lit up the screen with her fun personality, blending tech and relatability like a pro.

    Ahsaas Channa OPPO RENO 13 Holi Campaign.
    Ahsaas Channa OPPO RENO 13 Holi Campaign.
  • Kia Sharma – Stylish and sharp, Kia embodied the bold side of the Reno 13—making it look like the ultimate fashion-tech accessory.

  • Kia Sharma OPPO RENO 13 Holi Campaign.
    Kia Sharma OPPO RENO 13 Holi Campaign.

    Aakriti Negi – Fresh, aesthetic, and visually in sync with Gen Z tastes, Aakriti’s video reflected how the Reno 13 fits into the life of a digital native.

    Akriti Negi OPPO RENO 13 Holi Campaign.
    Akriti Negi OPPO RENO 13 Holi Campaign.
  • Barkha Singh – Classy with a playful twist, Barkha balanced grace and edge in her segment—showcasing both the beauty and brains of the Reno 13.

  • Barkha Singh OPPO RENO 13 Holi Campaign.
    Barkha Singh OPPO RENO 13 Holi Campaign.

    Fancho – The rebel in the room, Fancho’s gritty visual style brought raw creativity to the mix, showing off the Reno’s versatility in storytelling.

    Funcho OPPO RENO 13 Holi Campaign.
    Funcho OPPO RENO 13 Holi Campaign.

The Process: Shoot, Edit, Deliver—All in 48 Hours

The shoot was a meticulously planned sprint—6 celebrity shoots in just 14 hours. Each artist had a unique creative direction, visual style, and vibe. From glam to street to minimal chic, every segment was styled, lit, and framed with precision.

As the last take wrapped, the post-production engine roared to life. While one team backed up footage, another began editing. Our editors, sound designers, colorists, and VFX artists worked in parallel to turn out six polished, on-brand films—delivered within 48 hours of the shoot commencing.

That’s not just fast—that’s Udanchooo Productions fast.

Why It Worked

  • Fast Turnaround: From the first call time to final export—48 hours flat.

  • Celebrity-Driven Reach: With artists like Rhea Chakraborty, Ahsaas Channa, and Barkha Singh, the campaign reached millions organically.

  • Custom Visuals: Each video was designed to reflect the artist’s tone and personality while seamlessly integrating OPPO Reno 13’s core features.

  • Digital-First Strategy: Built for Instagram Reels, YouTube Shorts, and campaign rollouts—ready to capture eyeballs where it matters most.

Final Frame

This campaign was more than a shoot—it was a full-throttle sprint through ideation, execution, and delivery. From coordinating six celebrity creators to wrapping it all within two days, the OPPO Reno 13 launch stands as one of our proudest high-speed productions.

At Udanchooo Productions, we make magic happen on tight timelines—without compromising creativity. So whether you need cinematic flair, digital buzz, or full-scale content rollouts, you know where to find us.

 
 
 

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